Filmina Mario Salieri

Marketing

In today shown a video which talks about marketing, today marketing is essential for any company wanting to survive in a competitive world like ours.

also got a brief statement of our colleague which stated that marketing is the use of a set of tools aimed at customer satisfaction. These tools are also known as the Four Ps: product, price, distribution or advertising or promotion square and

Later in the video shown by the teacher it starts giving the listener focus on the importance of being first since this will always be remembered, on the other side also shows the approach that no be the first thing the second is also remembered, but not by his achievements but by the presence in the minds of others of the first to do so, on the other side after this shows the versatility to create another competitive category as This would allow you to be the first to discover or achieve.

After this begins to explain the laws of marketing which are explained below:

• Act of leadership. It is better to be first to be the best.



• Act category. If you can not be the first in a category, create a new order in which it can be.



• Act of mind. It is better to be first in mind that at the point of sale.



• Act perception. Marketing is not a battle of products but of perceptions.



• Act approach. The most powerful principle in marketing is owning a word in the minds of customers.



• Act of duality. In the long run, every market becomes a race of two participants. Law of the opposite. If you choose the second, his strategy is determined by the leader.



• Law Division. Over time, a category will divide and become two or more.



• Act perspective. The effects of marketing are visible in the long term.

Act

• line extension. There is an irresistible pressure to extend the value of the brand. Act honestly. When you admit a negative, the potential client will be granted in exchange for something positive.



• Act singularity. In each situation, only one move will produce substantial results.

Among the important sentences are: Getting into the customer's mind, that is the basis of marketing this because this way you remember your product

Being first is what matters

Category if you're not first you must create a new category in order to settle in the market.

must be taken into account the market needs, the needs of potential clients and in what market you'll establish yourself as each market may be different

Only one word in the mind can take you to last forever one that focuses on your product and why you are recognized

The strength of a company always holds the weakness

When you put your name to many lines lose the power of the word in the minds of customers.

While most lines have a mark less money you make

Carlos Pujol